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SBDC Webinar: Email Marketing – Build Loyalty and up Your Game Through Emails
December 9, 2020 @ 2:00 pm - 3:00 pm
Are you using email but having lackluster results? Only occasionally sending emails out but with no clear plan? This intermediate class will help you advance your email marketing strategy. In this course, we’ll discuss:
- Tips for how to build a robust brand voice and create email content.
- How to acquire users acquisition and user retention strategies.
- Mapping your own on-boarding, activation, and re-engagement campaigns.
- Great examples you can follow in creating your strategy.
Join Cathy Balach, Napa-Sonoma SBDC Strategic Marketing Advisor to improve your email marketing strategy
Cathy Balach is a Bay Area business consultant with proven success in online strategy, online and traditional marketing communications, and business planning. She’s a certified NxLevel instructor, teaching the 11-week NxLevel program for the SBDC. She’s headed up three ventures of her own and has over a decade of experience helping business owners plan, start, and grow their businesses. Her expertise includes content development, graphic imagery, all things WordPress, and email marketing.