- This event has passed.
SBDC Webinar: Email Marketing – Getting Started
December 2, 2020 @ 2:00 pm - 3:30 pm
One of the most important online activities for most businesses is their email marketing strategy. Emails work hand-in-hand with your website to help you retain and ‘train’ your customers to engage with your business. In this course, we’ll discuss the basics of email marketing, including:
- How do I start an email program?
- How do I get subscribers?
- What makes a good email marketing campaign?
- How do the email programs (MailChimp, ConstantContact, etc.) stack up?
Join Cathy Balach, Napa-Sonoma SBDC Strategic Marketing Advisor to start your email marketing strategy
Cathy Balach is a Bay Area business consultant with proven success in online strategy, online and traditional marketing communications, and business planning. She’s a certified NxLevel instructor, teaching the 11-week NxLevel program for the SBDC. She’s headed up three ventures of her own and has over a decade of experience helping business owners plan, start, and grow their businesses. Her expertise includes content development, graphic imagery, all things WordPress, and email marketing.