SBDC Webinar: Website Development & Optimization Webinar Series Pt. 2

The three-part Website Development & Optimization Webinar Series introduces the best practices for website design, development, and optimization to the small business owner, discussing both how to improve an existing website and how to design and build a new one. It explains the vital role a website plays in promoting your business and demonstrates techniques for optimizing the performance of your website and maximizing the value for your business. The webinars will cover domain registration pitfalls, hosting options, website design tools & best practices, and user experience guidelines. You will also learn basic and advanced Search Engine Optimization (SEO) techniques to improve your website’s placement in Search Results. And, you will learn Web 2.0 techniques and tools for increasing customer engagement on your website (e.g. Blogs, Online Chat, etc.) and customer engagement outside your website (e.g. Social Media, Online Directories, etc.).

[Part II] Refining Your Web Presence The “Refining Your Web Presence” webinar is the second of three webinars in the Website Development and Optimization webinar series. Its content is focused on Website Content and Optimization issues and includes the following topics: * Website Development & Hosting Webinar Review * Common Website and Internet Myths * Website Content & Navigation Guidelines * Website Performance Assessment & Monitoring * Search Engine Optimization (SEO)

The information provided in this webinar and any supplementary materials provided to registrants are intended for educational and informational purposes only and does not constitute professional financial or legal advice. No registrant should act or fail to act on the basis of any material contained in this webinar without obtaining proper financial, legal or other professional advice specific to their situation. The Northern California Small Business Development Center, and its host, the HSU Sponsored Programs Foundation, specifically disclaims any liability, loss or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the information presented in this webinar.

By registering for this webinar you acknowledge and agree that you have read, understood, accept and agree to the above disclaimer and that under no circumstances shall the Northern California Small Business Development Center or it’s host, the HSU Sponsored Programs Foundation, be held liable for any claims, losses, or damages of any kind or nature arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information.