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CEO Works: Effective Communication in Strategic Decision-Making

December 13, 2023 @ 11:30 am - 1:15 pm

Learn the art & science behind fostering a collaborative decision-making culture that maximizes your organization’s collective intelligence.

Ticket Registration for Lunch Included Admission Closes at 4pm on Monday, December 11.

Effective strategic decision-making has become a critical skill for business leaders in today’s rapidly evolving business landscape. However, numerous barriers can hinder the process, impairing informed decision-making and team alignment. The Art and Science of Effective Communication in Strategic Decision-making aims to address these barriers and explore ways to overcome these pitfalls, such as cognitive biases, groupthink, emotional triggers, and lack of structured strategic frameworks.

What You’ll Learn About

The presentation will explore an approach to structuring strategic choices. It will provide an example of a framework that provides a structured approach as a tool and explores how teams assess and align a firm’s objectives. We will explore the articulation of critical decision criteria, the generation of diverse options, and the systematic evaluation of these options to make informed choices.

While decision-making plays a crucial role in strategy formation, effective group communication is crucial to achieving informed decisions that build alignment, clarity, and commitment. The presentation covers the skillsets necessary for effectively guiding discussions, testing assumptions, advocating positions, inquiring into others’ reasoning, and updating/modifying one’s beliefs based on new information. We will explore practical techniques for fostering open dialogue, summarizing different positions, and learning to disagree skillfully. By honing these communication skills, leaders foster a collaborative decision-making culture that maximizes the organization’s collective intelligence.

About the Speaker

In 1985, Bill Underwood co-founded Catalyst Consulting Team with Sean Gerrity, emerging from their startup work with Boston University’s Executive Challenge Program in Santa Cruz, CA.

Bill designs and leads leadership programs focused on organizational effectiveness, strategic leadership, managerial skills, and high-performing teamwork. He coaches executive leaders and their teams on implementing their vision and strategy, selecting strategic choices, and aligning company culture with leadership behaviors. Clients learn to engage in productive dialogue that results in informed decisions to actions. The core of Bill’s practice is consulting and coaching leaders and teams. He applies best practices from cognitive, emotional, and behavioral sciences to help organizations confront the pressing challenges they face. Bill focuses on the knowing-doing gaps, supporting people to close the gaps between their aspirations and results. Clients learn to utilize their differences to advance intelligent progress. His coaching and personal facilitation create meaningful relationships that encourage fully showing up with others in an increasingly complex world. Learn more at http://www.catalystonline.com.

Reserve your seat now!

Admission fee includes lunch. If you have any special diets or food allergies, please let us via the Contact button or bring your own meal.


If you are an existing Santa Cruz Works Partner or Member, use your unique promo code for a discount. If not, there is no time like the present to join the SC Works! JOIN

Thank you to our Partners!


Product Ops- Cowell Conference Room
110 Cooper St #201
Santa Cruz, CA 95060 United States


Santa Cruz Works
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