Charge City, a proposal by Middlebury Institute student Erin Lannon MAIEP ’19 for a turnkey charging solution for electric vehicles, recently won the Student Division of the 10th annual Startup Challenge Monterey Bay, beating out two other finalists to take home first prize of $1,500 in seed money.
“Winning the StartUp Challenge was exhilarating and rewarding!” said Lannon. “The Charge City idea came to me a few months ago and I was able to fine tune my idea through Professor Jeff Langholz’s Green Business Feasibility Assessment class.” The International Environmental Policy student envisions transforming small and medium-sized business parking lots into Electric Vehicle Charging Stations (EVCS), with the goal of installing two to 10 charging stations per location. The business model employs incentives offered by the State of California to offer businesses zero-cost-down charging station installations. “Over the summer I plan to incorporate, raise seed capital and launch a pilot at a medium sized business in Santa Ana, Orange County. I’ll be running on the lean start-up model with the goal of scaling in 2020.”
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